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Today is the final day to submit your comments to the USDA regarding their proposed label standard for meat as “naturally raised.” We’ve all been marveling for a long time now at the emptiness of a phrase like “natural.” When informed shoppers see that on food packaging they know that by this point it pretty much means nothing: a big zero.

The USDA label promises to be similarly hollow, referring only to the animals being hormone and antibiotic free. So, I guess if you think it’s “natural” for animals to be industrially farmed, then great! If not, please take the next few hours to register your disapproval.

Please Note: All Comments Must Reference “Docket No. LS-07-16” by writing at the top of the letter or email “Re: Docket No. LS-07-16”